Eyewear e-commerce platforms to rise by 2026

February 2018 Market Research
Eyewear ecommerce A survey conducted by Persistence Market Research Pvt. Ltd. reveals that revenues amassed from online sites or e-commerce platforms will have registered growth at 7.4% CAGR. Throughout the forecast period, plano sunglasses will remain top-selling eyewear product in the world. Along with spectacles, plano sunglasses will be dominating with more than three-fourths of global revenues by 2026-end. Demand for mid-priced eyewear products will remain high, while products offered in low and premium price range will lose traction in the years to come. Company outlets or franchisee outlets will be the largest distribution channels for eyewear products in the world, accounting for around 30% share of global revenues.  

According to the press release, the key factors influencing the growth of global eyewear market include the impact of premiumization, innovative solutions in eye healthcare, supply networking challenges, and e-commerce gateway. Analysis indicates that the most lucrative way to capitalize in the global eyewear market is to offer products through e-commerce platforms. An intensive approach to customers, vast array of marketing options and high-profit margins continue to compel manufacturers towards e-tailing sites.   

The report estimates that the global eyewear market is presently valued over US$ 95,000 Mn, and will ascend steadily at 5.8% CAGR. In 2016, more than 1,300 million units of eyewear were globally consumed, and this number is expected to surpass 2,100 million units by the end of 2026.